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Rexam Creates Package for Avon Anew

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By: Jamie Matusow

Editor-in-Chief

Rexam’s global network of dispensing systems and makeup teams collaborated on the creation of the custom high-tech pump and bottle combination for Avon Anew Ultimate Age Repair Elixir. The Rexam SP343 lotion pump, with 230mcl dosage, was crafted at the company’s Le Treport (France) factory. Suitable for even the most aggressive formulas, the Rexam SP343 is versatile and requires no pre-compression. The custom PP actuator and collar are molded and vacuum-metallized in Shanghai, at Rexam’s Qinpu facility, where the complete pump is assembled. The two-part bottle is made at Rexam’s makeup factory in Shanghai. An inner, injection-blown bottle (PP) with Snap’on neck contains the product, while the outer bottle is molded in clear PCTG and gold-sprayed on the inside and silk-screened on the outside. Rexam’s Snap’on technology enhances high-speed filling.

More info: www.rexam.com

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